I was tasked with creating branding for a hypothetical food truck company. This included designing a logo, packaging, vehicle graphics and menu design. My logo inspiration came from the game “Marco Polo”, where you have to find someone without looking, only using your senses. So I decided to create a location ping along with a chicken inside to go with the “pollo” part of the name. Overall this was a very fun project. The hardest part of this project was finding a good name, the rest came naturally.